The pitch

Bel Group wanted to have a tool for its Marketing teams, presenting the different game mechanics proposed by atnetplanet SA. The main purpose of this project was to ease their choices when launching a new campaign and facilitate the processes.

Atnetplanet’s solution

Creation of an Advergaming platform promoting the different game mechanics, and presenting their main specificities (devices, results, KPI)

This platform is managed by the Bel marketing team.

Development of a personal dashboard for each user, proposing tools for a better management, and easier feedback on the KPIs.

An integrated panel of options to ease the relationship between Bel teams and atnetplanet SA.

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